CLIENT STORYREAP CAPITAL · DALLAS–FORT WORTH2024 — 2026
the whole operation,
one studio.
Reap Capital buys underperforming apartment communities across DFW and runs them with one team. Since 2026, that team has included us: the investor platform, every property’s site, the films, the inbox, and the software behind the leasing office.
01 · THE FLAGSHIP
reapcapital.com
An investment firm needs a clear front door. We brought the track record, company story and investment writing into one platform, with a direct path for prospective investors to get in touch.
02 · PROPERTY SITES
a site per address.
Every community gets its own brand, site and hourly availability from the property software. La Fortuna in North Dallas and The Landry in Arlington shipped first; both are built on LucidOS and neither looks like the other.
fortunaapartments.com Under new ownership, mid-renovation. Honest photography, hourly availability, a Spanish mirror and an offer published from LucidOS.
landryliving.com launching Written as one day, morning to night, with a virtual tour path for renters relocating to North Arlington.
03 · FILMS
the first film, no stock.
The founder series opens on the question every LP asks before the deck: if this goes sideways, what protects my money? Shot on site, cut in-house, published to YouTube and dropped into the invest flow. One film live, the rest in the edit.
STACK & TOOLS